Vision Zero uses data to target improvements that will reduce crashes, save lives and address inequities experienced on the street related to crashes.
What is Vision Zero?
Vision Zero is a data driven strategy intended to eliminate traffic deaths and severe injuries on all roadways, bikeways and sidewalks. The City of Madison Vision Zero initiative strives to improve safety for everyone moving about the city, whether walking, biking, driving and riding transit; and to improve the identified high injury locations, all in an effort to prevent fatal crashes and severe injuries.
Safety starts with all of us.
How Does This Relate To You?
The core belief of Vision Zero is that death and injury on city streets is preventable. This approach to safety emphasizes smarter street designs that account for human error and education, data-driven enforcement and community engagement. With the Vision Zero approach City departments and residents work together to make city streets safer and meet the goal of zero deaths and serious injuries in Madison.
Madison Vision Zero Principles
- Safety - Safety for all roadway users, including bicycle and pedestrian safety. One life lost on our streets is too many.
- Equity - The City of Madison recognizes the disparity, racial and economic difference in neighborhoods and will focus on improving lower income community roadways included in the high injury network. Equity is a top priority for the City of Madison and will be at the forefront of discussions, actions and improvements.
- Data-Focused - Data will drive our focus on where to invest time and money to improve the highest injury intersections and roadways.
- Accountability - The City of Madison will set clear goals and objectives, as well as engaging the community in outreach and collaboration to make Vision Zero a success.
Vision Zero Approach to Reduce Traffic Fatalities
Additional information and links to safety videos, pedestrian and bicycle information, the traffic calming program and much more.
Community input is needed to create more comprehensive and inclusive strategies to improve street safety and allow us to learn from each other what is important for our streets.
Vision Zero focuses on creating a transportation system that is safe for all neighborhoods and for people of all ages and abilities, no matter how they travel.
more coming soon!
Let's Talk Streets Launch Event
The purpose of Let's Talk Streets is to learn from each other about how we design streets for the future in Madison. It's a conversation with YOU that seeks to gather public input to influence several different street-related initiatives while ensuring you know what we mean when we "talk streets" and we learn from you what is important about how you talk streets.
Vision Zero Newsletter:
Citywide Blog Posts:
Madison’s Vision Zero needs every one of us as City employees to get involved and set an example. I hope you will learn more about how we all fit in to eliminating fatality and injury on the road: Read the latest blog
What are the next steps?
- Create a detailed Action Plan over the next year that outlines the goals and strategies that Vision Zero Madison will utilize to meet the goal of zero traffic deaths.
Read the Vision Zero Action Plan Legislative Process
- Maintain an education and outreach program for the public.
- Make Madison streets and intersections safer with improvements to infrastructure.
Vision Zero News Releases:
- The City of Madison Officially Recognized as a Vision Zero Community (posted 5/3/2022)
- Madison Joins the National League of Cities Safety First Challenge (posted 2/18/2022)
- Madison's Focus on Prioritizing Safety is Forward Thinking (posted 2/10/2022)
- Be Bright at Night Campaign Enters its Second Year (posted 11/1/2021)
- The City Concludes Final Vision Zero Speed Reduction Project for 2021 (posted 10/22/2021)
- October 15th is White Cane Safety Day in Madison (posted 10/14/2021)
- Vision Zero Continues Speed Reductions, Next Up: Section of North Thompson Drive (posted 10/8/2021)
- Vision Zero Continues Speed Reductions, Next Up Sections of Whitney Way and Mineral Point Rd (posted 9/30/2021)
- The Let’s Talk Streets Campaign Seeks Additional Input (posted 9/23/2021)
- Vision Zero Continues Speed Reductions, Next Up Whitney Way from Raymond Road to the Beltline (posted 9/9/2021)
- The Let’s Talk Streets Campaign Seeks Input from People with Disabilities (posted 9/7/2021)
- Vision Zero Continues Speed Reductions, Park Street is Next Up (posted 8/26/2021)
- 20 is Plenty - a Neigborhood Street Speed Reduction Program (posted 8/6/2021)
- Madison Awarded Gold Level Status as a Walk Friendly Community (posted 5/13/2021)
- Vision Zero: City to Lower Speed Limit on Gammon Road and McKenna Boulevard (posted 12/4/2020)
- Vision Zero: City to Lower Speed Limit on Prairie Road (posted 10/23/2020)
- October 15th is White Cane Safety Day in Madison (posted 10/15/2020)
- Vision Zero: City to Lower Speed Limit on Milwaukee Street (posted 10/9/2020)
- Vision Zero: City to Lower Speed Limit on East Washington Avenue (posted 9/25/2020)
- Press Conference Video - July 23, 2020 (posted 7/23/2020)
- City of Madison joins Vision Zero initiative – Even one traffic death is too many (posted 7/23/2020)